Clearwater International advises Care of Carl on its sale to Litorina

Clearwater International has advised Care of Carl, a leading Nordic online retailer of apparel, footwear and accessories for men on its sale to Litorina.

Since its foundation, Care of Carl has been convinced that personalised service, dedication and interest brightens up the customer’s day. With that philosophy, the company has grown to a turnover of €21.4m (SKr 220m). As the demand for Care of Carl’s carefully selected range of men’s designer clothes continues to grow, the owner, Henning Källqvist has chosen to bring in Litorina as a partner for its further development.

Together, Litorina and Henning Källqvist have mapped out a clear strategy for how to grow the company in the coming years. Emphasis is on continuing an assertive expansion at the same time as staying focused on delivering the best customer experience in the market. As a step towards realising this, Mr Porter’s previous CEO, Ian Tansley, will join the board and act as an adviser.

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    Image of Litorina Company Logo
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    Clearwater Advisers

    Advisor to Care of Carl on its sale to Litorina

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